REVISED November 27, 2013
2013 Atlantic Avenue Annual Tree Lighting Ceremony & Holiday Window Design Competition
Celebrating the holidays from the waterfront to the arena
with this year’s theme: Favorite Holiday Songs!
- Annual Tree Lighting Ceremony & Party– Tuesday, Dec. 3, 2013
- Atlantic Avenue Holiday Window Design Competition – Nov. 26, 2013
- Performances by Rolie Polie Guacamole, Dancewave & Public School 38
- New Toy/Book Drive for distribution via Councilmember Stephen Levin
- Special Guests include Santa Claus
- Favorite Holiday Recipes available at participating stores
On Tuesday, December 3, 2013 from 6:00–8:00 p.m., the Atlantic Avenue Local Development Corporation (AALDC) will once again host its Annual Atlantic Avenue Tree Lighting Ceremony and festivities at the Belarusian Church, at 401 Atlantic Avenue, corner of Bond Street, in downtown Brooklyn’s Boerum Hill neighborhood. This year’s event is being made possible by sponsorship from Con Edison and Investors Bank and is free and open to the public.
While doing your holiday shopping this year, sing and dance your way along Atlantic Avenue to the theme of Favorite Holiday Songs. This year merchants, from the waterfront to Fourth Avenue, are encouraged to play their favorite holiday tunes and to include the theme in their holiday window designs — weaving a tapestry of traditional and contemporary holiday songs typically heard at this time of year.
The AALDC invites all to “”Shop…Dine…& Celebrate…from the Waterfront to the Arena at Atlantic Avenue’s Specialty Stores and Restaurants. Collect complimentary Holiday Recipes along the way at participating stores.
Follow the AALDC holiday blog for updates and images of holiday shopping and events at https://atlanticavenuebrooklyn.wordpress.com
The Tree Lighting Ceremony & Activities
The annual tree lighting ceremony is a fun and popular holiday event bringing neighbors, families, merchants and local representatives together from the various neighborhoods (Brooklyn Heights, Cobble Hill, Gowanus, Downtown Brooklyn and Boerum Hill) along the avenue.
Councilmember Stephen Levin, whose office is located on Atlantic Avenue, will officiate the treelighting at 6:00 pm promptly. Other local representatives and special guests will also be present including the judges of the annual holiday window design competition who will announce this year’s winners. Santa Claus will make a guest appearance to participate in the festivities, greet children and receive their Dear Santa letters.
Back by popular demand, Rolie Polie Guacamole, the award-winning Brooklyn-based jam band, will engage the audience with their popular dance-and-sing-and-jump along to children’s songs.
Dancewave’s Rachel Easton, Celinna Haber and Chandra Kelly will perform their title piece TRIO, an excerpt of Pupil Suite choreographed by Andrea Miller of GallimDance, with accompanying music by Balkan Beatbox.
Children from local Public School 38 will perform holiday songs and a dance piece.
Sharing joy with Brooklyn’s children. During the annual Tree Lighting Party on December 3rd children’s gifts will be collected to contribute to Councilmember Stephen Levin’s toy and book drive for children living in Gowanus Houses (Gowanus) and Independence Towers (Williamsburg). Please bring a gift-wrapped new toy or book and mark the wrapping with the appropriate age and gender.
Complimentary holiday treats and refreshments will be provided by local Atlantic Avenue restaurants and shops: The Moxie Spot, Sahadi’s, Betty Bakery, Pete’s Waterfront Ale House, Trader Joe’s, Moon Organic Café and Sottocasa Pizzeria.
Annual Atlantic Avenue Holiday Window Design Competition
Awards, in various categories, are given to merchants for their aesthetic contribution to the neighborhoods of Brooklyn Heights, Cobble Hill, Downtown Brooklyn and Boerum Hill. Competitors must have their window designs installed by 6 p.m. on Monday, December 2, 2013 when the panel of judges will walk along the avenue to view and judge individual store windows based on the following criteria: original creative concept; use of materials; display technique; merchandising acumen; execution on a holiday theme and eye catching appeal for pedestrians.
The judges will meet on December 2nd at 6pm at Hollow Nickel at 494 Atlantic Avenue (between Nevins & Third Avenue) and walk the Avenue from Fourth Avenue to the waterfront to view store windows. Stores are encouraged to take into consideration this year’s theme of Favorite Holiday Songs when planning their holiday windows.
This year’s windows will be judged by prominent representatives of local entertainment and cultural organizations and personalities: Fred Brown (Associate Producer of Public Affairs at BRIC), Diane Jacobowitz (Founder & Artistic Director of Dancewave), Terence Kelly (Community Affairs Manager for Barclays Center), Strafe (Composer, Producer, Musician), and Dexter Wimberly (Art Curator). See post below for full details on this year’s judges.
Atlantic Avenue Local Development Corporation (AALDC)
The mission of the AALDC is to further economic development, historic preservation, and cultural enrichment in the greater Atlantic Avenue area. The AALDC provides information, advocacy, and produces events and projects that promote economic growth and vitality, for the preservation and development in downtown Brooklyn and neighboring communities.
(2,3,4,5 to Nevins Street, A, C to Hoyt Street, R to Lawrence Street, F to Jay Street/Metro Tech or to Bergen Street, Any train to Atlantic Avenue/Barclays Center. Buses 61 or 63 to corner of Atlantic Avenue & Bond Street.
For further information please contact the Atlantic Avenue Local Development Corporation at 718-875-8993 or http://www.Atlantivave.org
Learn more about activities and shopping along Atlantic Avenue by checking out the Atlantic Avenue Local Development Corporation Blog at https://atlanticavenuebrooklyn.wordpress.com
Find us on Facebook at https://www.facebook.com/AtlanticAvenueLDC
Follow us on Twitter at http://twitter.com/AtlanticAveLDC
Read Full Post »